Technology and Business Archives - linksubmissionfunda

Re-imagining B2B Advertising: Why Companies Are Moving Beyond Keywords to Performance Max

Justin4 days ago4 days ago05 mins

In the evolving landscape of digital advertising, B2B marketers are increasingly shifting away from traditional keyword-centric campaigns toward AI-driven strategies, especially Google’s Performance Max (PMax). This transition signals not just a tactical change, but a strategic one—where broader reach, automation, and full-funnel thinking take precedence over isolated keyword bids. 1. The Changing Buyer Journey Historically,…

From No. 2 to No. 3: How Samsung Lost Its Grip in India’s Smartphone Race

Justin5 days ago5 days ago05 mins

The Indian smartphone market is undergoing dramatic shifts, and for Samsung the slide from a solid second-place contender to effectively third is a wake-up call. Recent data from International Data Corporation (IDC) show that Samsung’s share in India dropped to 12.6 % in the third quarter of 2025—putting it third in shipment-volume ranking, behind Vivo…

Beyond the Basics: 7 Hidden Apple Watch Features You Probably Haven’t Discovered Yet

Justin1 week ago1 week ago05 mins

When it comes to the Apple Watch, most people use it for tracking workouts, checking notifications, or replying to messages. But beneath its sleek surface lies a treasure chest of features that often go unnoticed — tools designed to make your life easier, healthier, and more connected. Whether you’re a fitness enthusiast, a productivity pro,…

9 Game-Changing Features Arriving on Your iPhone in the iOS 26.1 Update

Justin2 weeks ago2 weeks ago04 mins

If you’re an iPhone user eagerly awaiting the next big update, you’ll be pleased to know that iOS 26.1 is rolling out this week — and it brings a strong mix of usability tweaks, design refinements, and feature expansions. Below are nine highlights you should know about. 1. Transparency control for the “Liquid Glass” interface…

Adobe Unveils Major Enhancements to GenStudio and Embeds AI Tools for Marketers

Justin2 weeks ago2 weeks ago05 mins

At this year’s Adobe MAX 2025 conference, Adobe Inc. made a significant announcement: its content-creation platform Adobe GenStudio is being upgraded with advanced generative-AI capabilities and deeper ad-platform integrations tailored for marketing teams and creative workflows. The move reflects Adobe’s ambition to position GenStudio as the hub for brand-safe, high-volume, multi-channel content generation and activation. …

Reimagining Search: How “Zero-Click” is Disrupting Digital Marketing

Justin2 weeks ago2 weeks ago04 mins

In today’s digital ecosystem, the way users find information is undergoing a fundamental shift. Increasingly, queries on search engines like Google are being answered instantly on the results page—without the user ever clicking through to a website. These so-called zero-click searches are fast becoming a dominant phenomenon, and for digital marketers this is both a…

Adobe Inc. and Google LLC Team Up—Google’s AI Models to Power Adobe’s Creative Apps

Justin3 weeks ago3 weeks ago04 mins

At its recent Adobe MAX 2025 event, Adobe announced a bold expansion of its strategic alliance with Google Cloud. The deal will integrate Google’s advanced AI models—including Gemini, Veo and Imagen—directly into Adobe’s flagship creative apps such as Adobe Photoshop, Adobe Premiere, Adobe Express and the Adobe Firefly suite. This move signals Adobe’s intent to…

Ad Fatigue Alert: How to Recognize and Revive Failing Campaigns Before They Crash

Justin3 weeks ago3 weeks ago04 mins

Imagine this — your ad campaign that once drove clicks and conversions suddenly starts underperforming. The CTR drops, CPC rises, and engagement fizzles out. You haven’t changed the budget, the targeting seems fine, yet something feels off. You’re likely facing creative fatigue — a subtle yet deadly phenomenon where your audience simply gets tired of…

Vivo Unveils Dual AI Strategy with Global Launch of OriginOS 6 and Next-Gen Smartphones

Justin1 month ago1 month ago04 mins

SHANGHAI/GLOBAL – In a clear declaration of intent for the coming AI era, global technology leader Vivo has officially announced a “Dual AI Strategy,” centered around the global rollout of its most advanced operating system to date, OriginOS 6, and the introduction of new AI-centric hardware, starting with the flagship-level Vivo X300 series. The move,…

Apple launches iPad Pro, Vision Pro and MacBook Pro with M5 Chip

Justin1 month ago1 month ago06 mins

On October 15, 2025, Apple unveiled a bold new lineup anchored by its latest silicon, the M5 chip — bringing upgrades to the iPad Pro, Vision Pro, and 14-inch MacBook Pro. With generational leaps in performance, AI capabilities, and efficiency, these refreshed devices aim to raise the bar for creators, professionals, and early adopters alike….

Category: Technology and Business